The Philippines’ ‘Metro Mango’ Marketing campaign Entails a Mango Competition
Due to the distinctive climate patterns of El Niño, this 12 months the Philippines has discovered itself with two million kilos of mangos. With a view to deal with the excess, the federal government has launched the Metro Mango marketing campaign. The brand new marketing campaign not solely includes slashing costs on mangos in shops throughout the nation, however the authorities may even host devoted mango cooking lessons and even a mango pageant in June to make use of up the fruit earlier than it rots.
If the thought of a mango pageant seems like your dream meals fest, you may need to get to the Philippines to scoop up a few of the surplus mangos.
picture Credit: Noel Celis/AFP/Getty Photographs.